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Advances in Affective and Pleasurable Design
book

Advances in Affective and Pleasurable Design

by Yong Gu Ji
July 2012
Intermediate to advanced content levelIntermediate to advanced
788 pages
45h 47m
English
CRC Press
Content preview from Advances in Affective and Pleasurable Design
430
3. RESULTS AND DISCUSSIONS
Using emotions is tricky. As Pieter Desmet points out, “there is no one-to-one
relationship between the design of a product and the emotion it elicits. An emotion
is not elicited by a product as such, but by the appraised significance of this product
for our concerns”. The basic fact is well-known, for many products induce strong,
but contradictory emotions in different people some loving it, some intensely
disliking it. This means that different products will satisfy different classes of
people, or different setting and usages. A colorfully decorated lunch pail would
work just as well f ...
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Publisher Resources

ISBN: 9781439871188