3 DISCUSSION
As the result of study shows, the most important item for the customer is putting
the large number of newspapers on the floor. 90% of people who were interviewed
complained about the placement of newspapers. Also the result of observation
showed that people have difficulty in choosing and taking the newspapers. As the
main function of the kiosk is presenting the newspapers, there is a need for an
appropriate way of presenting them. Therefore, designing a suitable place such as
good stand is vital. Considering user behaviors, Iranian users’ have the habit of
reading the titles of newspapers before taking them. In fact, most of the users
choose their newspapers by reading the titles and even