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Hollywood Secrets of Project Management Success by James Persse

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Lesson 2: Manage Your Applications Portfolio

The major studios focus much of their energy on finding, developing, and producing properties that will show a long shelf life. Ancillary rights, sequels, spin-offs, and merchandising rights all leverage the value of an existing product. Moreover, the studios carefully balance their production mixes to establish the right blend of current projects so that the potential for strong box office returns is maximized for each. This leads to Lesson 2: Manage your applications portfolio.

IT shops should provide their project management teams with access to an accurate applications and systems portfolio. Such access will give project managers the ability early on to define scope and to identify key stakeholders. ...

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