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How to Design, Implement, and Interpret an Employee Survey
book

How to Design, Implement, and Interpret an Employee Survey

by John H. McConnell
May 2003
Intermediate to advanced
323 pages
6h 8m
English
AMACOM
Content preview from How to Design, Implement, and Interpret an Employee Survey

Chapter 3. IDENTIFYING SURVEY OBJECTIVES

If you don't have a plan for where you want to go, how do you know if you are lost?

—JAMES L. HAYES

Management is a proactive activity. It does not wait for something to happen and then react. Instead, it decides what it wants to accomplish and then prepares plans to obtain its goal.

Employee opinion surveys are a management activity. Like all management activities, they require a plan to be successful, and the first step in planning is to identify a clear and specific objective. That objective then becomes the guideline for developing a comprehensive plan to design, conduct, and use an employee opinion survey.

In this chapter, we will examine methods for determining your survey objective and developing ...

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Publisher Resources

ISBN: 0814407099