Information Purposes

With your overall objective written, the next step (and the next item on the form) is the Information Purposes. There can be one or several purposes for information. They should describe exactly for what the information obtained from the survey will be used. Here, you want to be sure you are not limiting the use of survey information to the point it does not meet the overall objective. You may include reasons that were earlier described as not appropriate for the sole objective of the survey. For example, the purposes listed for a survey could be:

To identify areas requiring management attention

To identify changes in employee perceptions from previous surveys

To communicate to employees their collective degree of satisfaction ...

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