RULE 55
People want to be liked
This sounds like a truism, which of course it is. With very rare exceptions such as clinically diagnosable sociopaths – who I’m not going to advise on without professional qualifications – people would rather be liked than not liked. Some people are desperate to be liked at all costs, and some prefer to be liked but don’t let it get in the way. No, actually, even these people care quite a lot about being liked by the people they themselves like and respect – they’re just more discriminating than the former category. Obviously it’s a spectrum and not just two groups, and it’s useful to be aware of where on the spectrum the people you deal with are placed.
Everyone recognises, consciously or otherwise, that liking ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access