June 2025
Intermediate to advanced
224 pages
4h 53m
English
Content preview from Universal Principles of Storytelling for Designers
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Methods/Tools
Deductions
The human technology that enables decision-making.
17/100
Humans go into perceiving mode when we hear stories. As we absorb the thoughts and ideas that are being shared, we begin to make decisions. We ask the following question: Is what I am hearing true or false, helpful, or not? This type of reasoning is our attempt to simplify or better understand the story being presented in order to come to a reasonable or logical conclusion. There are multiple factors that account for how we make those decisions; some include social impact, personal preference, age, and past experiences that influence future choices. The stories ...
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