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Universal Principles of Storytelling for Designers
book

Universal Principles of Storytelling for Designers

by Lyle H. Sandler
June 2025
Intermediate to advanced
224 pages
4h 53m
English
Rockport Publishers
Content preview from Universal Principles of Storytelling for Designers

Acknowledgments

Every word in this book is shaped by countless conversations, revisiting the stories and designs that have shaped my career, and the unwavering support from those who believed in me, even when I doubted myself.

To Robin, Hannah, and Benjamin: your encouragement, love, and patience with my endless musings on storytelling have been invaluable. Thank you for being there every step of the way. You are each a part of this book.

To my mentors at The American Film Institute—especially Bob Boyle and Robert Wise—thank you for transforming storytelling from a process to a passion. And to John Williams, your ability to evoke deep emotion with just two notes has been a lasting source of inspiration.

Will Lidwell and Jill Butler, your support, ...

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Publisher Resources

ISBN: 9780760392478