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Universal Principles of Storytelling for Designers
book

Universal Principles of Storytelling for Designers

by Lyle H. Sandler
June 2025
Intermediate to advanced
224 pages
4h 53m
English
Rockport Publishers
Content preview from Universal Principles of Storytelling for Designers

image Structure

Essence Model

Essence is the basic nature of a thing—the quality or qualities that make a thing what it is.

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Contemplate the full scope of an object, location, individual, or narrative that you are reasonably familiar with. When its defining attributes and traits are readily discernible, its essence becomes apparent. An essence model serves as the framework for conveying something or someone’s fundamental nature.

The following four qualities define an essence model:

  1. The way something can be described or recognized. A golden retriever has four paws, golden fur, and a long tail. These attributes contribute to its essence, the things ...
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Publisher Resources

ISBN: 9780760392478