The problem now is that the context has changed. We have seen a move from the
lower left-hand quadrant in Figure 14.1 to the upper right-hand quadrant and yet
many companies have not recognised the implications of this shift for supply chain
design. What is now required are supply chains that are far more agile and better
able to cope with rapid change and higher levels of variety and even customisation.
Seeking structural flexibility
It has long been recognised that flexibility in operations and supply chain manage-
ment is a desirable attribute. Generally flexibility in this context has usually been ...
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