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Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company—and Revolutionized an Industry
book

Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company—and Revolutionized an Industry

by Marc Benioff, Carlye Adler
October 2009
Intermediate to advanced
304 pages
5h 45m
English
Jossey-Bass
Content preview from Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company—and Revolutionized an Industry

9.7. Play #106: The Importance of Mahalo

It's necessary for every company to integrate mahalo—the Hawaiian spirit of gratitude and praise—into its corporate culture. It's simple enough to reward employees for extra performance with extraordinary compensation and a competitive rewards portfolio, but it's really the everyday environment that contributes to people's happiness, success, and longevity at a company. When I started salesforce.com, I very clearly remembered the innovative culture of Apple and recognized that it was the small things (like the fruit smoothies) that made me more excited to go to work every day. I borrowed pieces of that when we launched salesforce.com, including a kitchen full of healthy snacks, and massages for members ...

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Publisher Resources

ISBN: 9780470521168