October 2009
Intermediate to advanced
304 pages
5h 45m
English
book
Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company—and Revolutionized an Industry
by Marc Benioff, Carlye Adler
Content preview from Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company—and Revolutionized an Industry
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5.6. Play #57: Let Your Customers Drive Innovation
We aimed to make the salesforce.com service similar to the consumer Web sites that people had already embraced. We wanted customers to love to use the Salesforce application, so we started by giving them something they were familiar with: tabs across the top of a Web page. Initially, as I saw in my dream, we had five tabs: Contacts, Accounts, Opportunities, Forecasts, and Reports. These tabs represented the five things that our company did. The application was much simpler than the existing enterprise software packages, but even without all the bells and whistles, it enabled customers to turn opportunities into deals.
From the very beginning, we initiated a dialogue with these users about what ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.