November 2009
Intermediate to advanced
432 pages
11h 18m
English
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Index
A note on the digital index
A link in an index entry is displayed as the section title in which that entry appears. Because some sections have multiple index markers, it is not unusual for an entry to have several links to the same section. Clicking on any link will take you directly to the place in the text in which the marker appears.
Symbols
- " " (quotation marks, double), using in search strings, Google Syntax and Operators
- + (plus sign), inclusion operator, Google Syntax and Operators
- - (minus sign), exclusion operator, Google Syntax and Operators
- 5Ps of marketing, Basics of Marketing
A
- account access for AdSense account, Account Access
- ad fatigue, Positioning Ads
- ad impressions, Understanding Cost Per Click (CPC) (see impressions)
- ad positioning, Positioning Ads
- Ad Review Center, Site Authentication, Ad Review, and Allowed Sites
- ad units, Understanding Cost Per Click (CPC), Selecting Ad Formats, Selecting Ad Formats, Ad Type, Format, Colors, Ad unit example, AdSense for Feeds
- AdSense code for, placing on your website, Ad unit example
- AdSense for Feeds unit, AdSense for Feeds
- colors, choosing, Colors
- names and sizes, Format
- refining appearance to match your site, Selecting Ad Formats
- selecting formats, Selecting Ad Formats
- supplied by Google for AdSense, Ad Type
- AdBrite program, CPC Vendors Compared, Signing Up, Choosing the Kinds of Ads, Selecting Ad Formats, Adding Code to Your Pages
- adding code to your pages, Adding Code to Your Pages
- choosing kinds of ads to serve, Choosing the Kinds of ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.