Principles of Supply Chain Management, Second Edition, 2nd Edition

420 Principles of Supply Chain Management

as hurricanes or res; rapid expansion, or contraction, of customers; and new product

introduction requiring new processes with new suppliers.

These changes require immediate, and extraordinary, action on the part of the supply

chain manager.

Extension into Reverse Logistics

One of the major changes taking place in most supply chains is the need to consider end-

of-life consequences for products. Companies will have to build supply chains not only to

get their products to the customer but also to return the product back through the reverse

supply chain to its nal destination. The increase in returns resu ...