December 2014
Beginner
717 pages
29h 18m
English
book
Principles of Supply Chain Management, Second Edition, 2nd Edition
by Richard E. Crandall, William R. Crandall, Charlie C. Chen
Content preview from Principles of Supply Chain Management, Second Edition, 2nd Edition
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221Production and Service Processes
Responsiveness: Product/Service Mix
Responsiveness also means the manufacturer must have the right product mix to meet
customer demand. Because the customer wants a greater variety of products, manu-
facturers must design and produce a greater variety. This task requires greater coordi-
nation among the various functional activities within the manufacturing organization
(Crandall2006).
Flexibility
In order to meet all of the requirements outlined earlier, manufacturing organizations
must become more exible, that is, develop the ability to move from one product to another
quickly and effectively without losing ...
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