Social Media at Work: How Networking Tools Propel Organizational Performance

Index

A

ABC TV, 63

Active Worlds, 62

Adopting social media: abolishing old

structures when, 157–158; choosing

technology, 162; defining

organizational policies, 160–161;

designing plan for, 141–142;

Emergent Solutions and, 129–133;

experimenting with, 171–172;

focusing on value, 162–163;

gathering intelligence, 137–138, 139;

generating momentum, 155–159;

implementing plan for, 142–144;

integrating into organizations,

152–155; Intel’s process for,

165–171; involving others in,

147–149; leveraging learning process,

145–146; measuring impact of,

144–145; practices for, 146–147, 158;

privacy and access issues, 159; process

activities for, 137; setting up wikis,

131–133; tone for social media use,

161–162; trust building via

communications, 149–152, 158;

unintended consequences ...