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6
Managing for Quality
This chapter covers two major topics relating to managing an organization
for producing quality results� The rst deals with managing an organiza-
tion’s human resources, and the second deals with including quality in the
strategic planning of an organization as an equal parameter with nancial
and marketing metrics�
6.1 Managing Human Resources
6.1.1 Importance of Human Resources
For an organization pursuing quality and customer satisfaction, success
greatly depends on how the workforce contributes to this effort� “If total
quality does not occur at the workforce level, it will not occur at all” (Evans
and ...