October 2010
Beginner
208 pages
4h 56m
English
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ORDER28 Logo Structure
Structure lays the foundation for being memorable. Nearly every strong mark you’ll encounter adheres to an internal structure, a graphic motif. Memorable marks often play games with symmetry or pattern—either it’s all about circles or it’s all about squares; it’s all about what’s happening on the top, or it’s all about what’s happening on the bottom.
Structure brings restraint, order, rhythm, and comfort to a mark. Put care, time, and effort into the exactness of your drawing. There is beauty in the perfection of craft. It also establishes your playing field, making variation more noticeable.
Only once you lay a foundation can you add an effective highlight. Once a designer establishes a base, every move away from that ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.