February 2016
Intermediate to advanced
480 pages
219h 58m
English
Getting an education and managing an organization both require a mission and strategy.
An effective operations management effort must have a mission so it knows where it is going and a strategy so it knows how to get there. This is the case for a small domestic organization as well as a large international organization.
Economic success, indeed survival, is the result of identifying missions to satisfy a customer’s needs and wants. We define the organization’s mission as its purpose—what it will contribute to society. Mission statements provide boundaries and focus for organizations and the ...