January 2019
Intermediate to advanced
576 pages
33h 19m
English
FDI became a popular entry mode with the rise of the MNE in the 1960s and 1970s. In the 1980s, firms began to recognize the importance of collaborative ventures and other flexible entry strategies.
A collaborative venture is a form of cooperation between two or more firms. There are two major types: equity-based joint ventures that result in a new legal entity and non-equity-based (project-based) strategic alliances in which the firms’ partner, for a finite duration, to collaborate on projects related to R&D, design, manufacturing, or any other value-adding activity. In both cases, collaborating firms pool resources and capabilities and generate synergy. In other words, collaboration ...