Landing Page Types
The landing page is the first webpage that a visitor lands on as a result of your traffic acquisition efforts.
First, it’s important to understand the types of landing pages that exist and the likely traffic sources for each:
Main Site Landing Page Main site landing pages are the most common type of landing page and are part of your main website. For example, such a landing page might be the homepage of your corporate website, a top organic search entry page, or a blog article page. The specific landing page might also be buried several layers deep within your site organization (for example, a product detail page in an online catalog).
Often the most important landing page on your website is the homepage, and it receives a ...