CHAPTER 8•BUILDING USEFUL NETWORKS 187
relying on a mentor who was a fellow business owner and 45% said
they relied on other mentors.
Creating Effective Networks
Social capital is developed and valued in the context of a specific net-
work. The network provides a conduit for the exchange of information
and resources that enhances the success and survival of the business.
Networks allow entrepreneurs to gain access to opportunities and
resources, save time, and tap into advice and support that might other-
wise be unavailable. They influence the social, emotional, and material
well-being of their members. As entrepreneurs use their existing social
networks, they acquire new information and resources and they begin
to create new networks.
One strategy we ...