C
HAPTER
2•W
OMEN
E
NTREPRENEURS
: P
ATHWAYS AND
C
HALLENGES
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he had a great product, unless he could gain assess to cus-
tomers, the business would not survive.
5
But, as any entrepreneur will tell you, growing a venture is even
more challenging. Everyone has a story about how she went to several
banks to get a loan, how she couldn’t find a skilled employee, or how
she faced delays in getting registrations or permits. Others recount dif-
ficulties in getting access to distributors, learning informal rules of an
industry, or just plain finding sources of money. Growing swiftly or
slowly might make a difference in the point at which you reach the hur-
dle, or how high it is, but chances are if you are growing your business,
you’ll encounter these challenges.
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