
67
chapter
4
MOTIVES,
A
SPIRATIONS,
AND COMMITMENT
Even as a young girl, I always saw myself sitting in a
large skyscraper office, running the company I founded.
It never occurred to me that others would think
this was an unusual goal.
—Sophomore at Boston University, 1995
Dreams of entrepreneurship are woven throughout the fabric of Ameri-
can life. Liz Claiborne, Jenny Craig, and Oprah Winfrey allowed them-
selves to dream “big” and then, through hard work, careful planning,
and brilliant execution, they made those dreams come true. You might
have a similar vision and, if you are reading this book, you are proba-
bly already well on the way to making it a ...