144 CLEARING THE HURDLES: WOMEN BUILDING HIGH-GROWTH BUSINESSES
“The message I got was, ‘There, there honey,’” says Glick-
man. “Here I am, a professional woman and a recognized
expert in my field. I go into meetings with potential busi-
ness partners, venture capitalists and angel investors, and
all I hear is ‘This is a really sweet, cute little idea. But, it
will never go anywhere.’ It was shocking to me.”
4
Glickman’s concept combined proprietary knowledge and technol-
ogy, and the potential market of psychiatrists and psychologists who
could use it was large, but she was still not taken seriously. Like Hagit
Glickman, it’s not uncommon to hear, “She’s not serious about her
business, it’s just a little hobby,” or “Women are good at running life-
style ...