March 2010
Intermediate to advanced
208 pages
7h 23m
English
Content preview from Go Logo! A Handbook to the Art of Global Branding
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10-14998 Job:10-14996 Title:RP-Go Logo
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Cato Associates was charged with developing a new
identity system for Healthnotes, a company that cre-
ates and distributes scientifically based information on
complementary and alternative medicine to retailers,
healthcare professionals, and consumers. Art director
and designer Katie Warner created the vibrant identity
system that brings together images and icons from all
cultures, visually bridging the worlds of conventional
and alternative treatments in healthcare.
Creating a Visual Vocabulary
10-14998 Job:10-14996 Title:RP-Go Logo
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