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Mapeamento de Experiências
book

Mapeamento de Experiências

by Jim Kalbach
March 2017
Intermediate to advanced
384 pages
11h 25m
Portuguese (Portugal, Brazil)
Alta Books
Content preview from Mapeamento de Experiências
68 Capítulo 3: Visualizando a Ideia Estratégica
Perder clientes
para recursos
alternativos,
por exemplo,
comunidades
online
Recusar
rendimento
devido à ruptura
do baixo custo
e participantes
gratuitos
Reinventar
a publicação
cientíca para
manter a
liderança
Contribuir com
a descoberta
cientíca e
progresso
Mercados
globais
Principais
clientes =
instituições de
pesquisa
Aproveitar a
escala para
vencer
Preservar e
fortalecer o
NOME
consagrado
Adquirir
empresas e
novas
capacidades
Inovar o
modelo comercial
Construir
especialização
na mídia social e
plataformas da
comunidade
Renovar marca,
parecer mais
moderno
Aumentar
lucro
Melhorar
retenção
Medir
contribuição
para avanços
cientícos
Mídia
social ...
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Publisher Resources

ISBN: 9788550800615