March 2017
Intermediate to advanced
384 pages
11h 25m
Portuguese (Portugal, Brazil)
Content preview from Mapeamento de Experiências
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Mapas Espaciais 323
supersimplificada. Lançando mão dos princípios da cartografia,
os mapas das ideias do consumidor apresentam informações no
contexto, permitindo ao leitor orientar-se no território e consumir as
informações nos níveis micro e macro, como quiser.
Considere o outro exemplo na Figura 13-4, criado pelo designer
da Experiência do Usuário Patrick Kovacich ao trabalhar na Citrix.
Collaboratonia é um “lugar” hipotético que visualiza diversos jobs to
be done enquanto colabora com outras pessoas. Foram derivados de
extensos esforços de pesquisa do usuário realizados
pela equipe Citrix UX.
Na verdade, é mais um diagrama de afinidades ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.