Microsoft® SQL Server 2012 Unleashed

Master Data Services

Now, in its fifth year of maturity, Master Data Services (MDS) continues to provide a much-needed capability around the management of core data categories within a complex data environment. Microsoft recognized that key to delivering data to applications also meant developing technology around improving data quality. By using Microsoft’s MDS, organizations can align operational and analytical data across the enterprise and across lines of business systems with a guaranteed level of data quality for most core data categories (such as customer data, product data, and other core data of the business).

This comes in the form of explicit data stewardship capabilities complete with workflows and notifications of any business user ...