October 2000
Intermediate to advanced
378 pages
14h 47m
English
Brett (in press) has researched and proposed several strategies that can improve cross-cultural effectiveness. These include the following.
Negotiators from different cultures differ in terms of three major dimensions that affect their negotiation behavior and style: individualism-collectivism, hierarchy-egalitarianism, and direct-indirect communications. The negotiator who is able to anticipate differences in terms of these three dimensions is going to be at a pie-expanding and pie-slicing advantage in intercultural negotiations. Further, when encountering differences, the negotiator who is aware of cultural differences will ...
Read now
Unlock full access