
259Chapter thirteen: Dene
4. Model best practices
• Drive improvement changes to advance performance
• Extend performance breakthroughs within the organization
• Incorporate new information in the business decision making
• Share results with benchmark partner
• Seek other benchmark leaders for further improvement
5. Repeat
Examples of benchmarking
• Customer satisfaction
• Actual customer desires
• Current competition
• Best in related industries
• Best in the world
Benchmarking process provides path for continuous improvement process. The informa-
tion provided can be used to investigate root causes and reduce variation in the process ...