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Social Media Metrics For Dummies
book

Social Media Metrics For Dummies

by Leslie Poston
June 2012
Beginner
336 pages
7h 27m
English
For Dummies
Content preview from Social Media Metrics For Dummies

Knowing What to Look for in a Service

When shopping for a service to white label and resell, look for the following:

check.png Website design: It doesn’t have to be Picasso, but it needs to be maintained, current, error-free, and ad-free, with clear contact information and an About page.

check.png Testimonials: Customer testimonials from people and brands you have heard of are a good indicator of credibility.

check.png Customer list: Not all services need to list their customers, but in this case, I recommend looking for those that do. A customer list allows you to contact customers and find out real satisfaction rates. It also allows you to see the product you’re considering in action.

check.png Free trial period: Reputable software should offer some kind of demo or free trial period so that you can try out what they offer and make sure that it works for you.

check.png Support: How do they support the product? Is it an impersonal FAQ or something more accessible, such as live chat, e-mail, or phone support? Bonus points if supporting ...

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Publisher Resources

ISBN: 9781118236024Purchase book