June 2012
Beginner
336 pages
7h 27m
English
Figure 17-6: Trendslide mobile analytics solution.
Content preview from Social Media Metrics For Dummies
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Putting Your Metrics in Your Pocket
If you’re a CEO who is always on the go, you might be interested to know that you can get many of your metrics delivered right to your phone or tablet for monitoring your marketing in real time, no matter where you are.
Google Analytics and other metrics services offer reports delivered by text or e-mail, it’s true, but that’s not really designed to be monitored on your phone. KISSmetrics also has features that allow you to see your metrics on the go, as do several of the metrics programs for your apps.
One new service, currently in beta, is Trendslide, shown in Figure 17-6. Designed only for iOS right now, this service brings your data from Oracle, SAP, Salesforce, Twitter, Facebook, Google Analytics, PayPal, and other services right to you on your mobile device.
Trendslide eliminates having to log in to several services to get a snapshot of how your business is doing when you’re away or having to have your staff compile reports. It frees your staff up to do the real work of running your company and gives you the peace of mind you need while traveling. Trendslide is just the first of many services that will be emerging to bring your business metrics to you on the road.
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