September 2001
Intermediate to advanced
182 pages
4h 16m
English
Content preview from Mining Your Own Business in Telecoms Using DB2 Intelligent Miner for Data
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70 Mining Your Own Business in Telecoms Using DB2 Intelligent Miner for Data
Customer segmentation gives a great value to your business. It should be
properly deployed in your environment in terms of IT and business in order to
maximize its benefits. The segmentation model can be integrated with your
business in various ways.
4.7.1 Model deployment in various applications
Once you have a customer segmentation model, you can assign a segment id to
your entire customer base using IM for Data application mode or DB2 Intelligent
Miner Scoring. Moreover, DB2 Intelligent Miner Scoring can give you ability to
apply a customer segmentation model to each customer and dynamically assign
the segment id when it is needed.
You can utilize the segment id ...
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