86 Mining Your Own Business in Telecoms Using DB2 Intelligent Miner for Data
Call quality index
Customer sphere of influence
Mobility index
Calling behavior
Call quality index
This is the measure of the quality of the call which can be defined in a various
ways. One way to define it could be as linear combination of variables which
represents the number of inbound/outbound failed or dropped calls using
multivariate factor analysis. Another way to define it is the measure derived from
failed ratio — all the dropped or failed calls divided by the tried calls including
complete, dropped or failed calls.
Customer sphere of influence
This could be defined as a number of different phone numbers called and
received. Here, we defined number of diff ...