December 2011
Beginner
888 pages
24h 41m
English
Content preview from Starting an Online Business All-in-One For Dummies®, 3rd Edition
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Delivering On Your Promises
After you establish your basic principles of operation, you have to deliver on them. Executing, or following through, on the policies you create isn't easy, but it's essential for several reasons.
These policies represent promises to your customers and determine what customers come to expect from you. Failing to meet these expectations compromises your reputation and, ultimately, eats away at your sales.
Equally important are the consequences when you fail to deliver and then incur a legal liability. The government mandates and monitors several policies. Even a small oversight can land you in hot water with both your customers and federal laws!
Nobody's perfect, and you might fail to deliver on a promise now and then. If you fail, be sure to follow these steps:
- Notify your customer immediately.
- Apologize for your mistake.
- Correct the problem.
- Offer a partial or full refund, a free gift, or a discount on future purchases.
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