May 2017
Beginner
352 pages
8h 23m
English
Content preview from User Experience Mapping
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
The MAYA map
Raymond Loewy, the father of industrial design, believed that consumers are torn between a curiosity about new things and a fear of anything too new. Loewy called his grand theory Most Advanced Yet Acceptable--MAYA. To sell something surprising, make it familiar; and to sell something familiar, make it surprising. You should apply this principle when selling user experience research and design as a service, internally or to a client. When creating the 4D UX Map, or any deliverable, always try to follow the MAYA principle.
In 2012, I had experimented with a more advanced version of the 4D UX Map, called the MAYA Map. It featured seven information layers (dimensions), and there was a software behind it. It was more information ...
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.