December 2014
Beginner
352 pages
13h 51m
English
Content preview from The Business Book
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IN CONTEXT
FOCUS
Competitive strategy
KEY DATES
1921 US economist and statistician Harold Hotelling says that as long as there are profits to be had in a market, more and more vendors will arrive to serve it, until it reaches saturation point.
1979 Michael Porter’s “How Competitive Forces Shape Strategy” is published in Harvard Business Review.
2005 W. Chan Kim and Renée Mauborgne publish Blue Ocean Strategy, suggesting that companies should aim for uncontested markets rather than compete with each other in existing markets.
2008 Michael Porter writes The Five Competitive Forces That Shape Strategy.
In order to survive, companies have to understand and ...
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I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.