typical example is spanking a child. Punishment is an effective way to change
outward behaviors in the short term,
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but punishment has limited outcomes
beyond changing observable behavior.
Surveillance
Surveillance is another method of persuasion that can raise a red flag. Think
back to Hygiene Guard, the surveillance system to monitor employees’ hand
washing, described in Chapter 3. Is this an ethical system? Is it unethical? Both
sides could be argued. At first glance, Hygiene Guard may seem intrusive, a vio
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lation of personal privacy. But its purpose is a positive one: to protect public
health. Many institutions that install Hygiene Guard belong to the healthcare
and food service industries. They use the system to protect their patients and
patrons. ...