
Designers who face hard-to-influence user groups should consider
creating object simulations because of their unique persuasive powers.
Two notable examples of object simulators both target teenagers: one
deals with pregnancy, the other with drunk driving.
Baby Think It Over: An Infant Simulator
Perhaps the best-known object simulator used for persuasive purposes is
the Baby Think It Over infant simulator. Used as part of many school pro
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grams, Baby Think It Over is a high-tech doll that looks like a human baby
(Figure 4.10).
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It’s so realistic looking, in fact, that when I carry the device with
me to lectures and seminars, many people initially think ...