May 2012
Beginner to intermediate
376 pages
11h 16m
German
Content preview from PR im Social Web (O'Reillys Basics)Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
9. Bleiben Sie dran
Sehr wichtig für jede erfolgreiche Teilnahme am Social Web ist es, dass Sie kontinuierlich kommunizieren, Ihren Webauftritt sowie all Ihre Social-Media-Profile aktuell halten. Das gilt natürlich in besonderem Maße, wenn Sie im Namen eines Unternehmens kommunizieren: In der klassischen PR treten Sie auch erst dann an die Medien heran, wenn die Pressemappe vollständig und sorgfältig aufbereitet ist; dasselbe gilt für die Kommunikation im Social Web. Sie müssen in Ihrer Kommunikation mehr denn je crossmedial denken und handeln. Jede Botschaft, die über die klassischen PR-Kanäle verbreitet wird, kann auch für das Social Web ein Thema sein und umgekehrt. Entscheidend ist auch, dass Sie die Informationen in punkto Aufbau, Länge und ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.