May 2012
Beginner to intermediate
376 pages
11h 16m
German
Content preview from PR im Social Web (O'Reillys Basics)Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Produktkommunikation planen
Manch einem gestandenen PR-Schaffenden mag die Diskussion um das Social Web und seine anklickbaren Manifestationen wie ein Déjà-vu vorkommen. Als Ende der 1990er Jahre das eine oder andere Unternehmen noch keine Website hatte, wurde es schon einmal belächelt und als rückständig gebrandmarkt. Wer nicht »drin« war im Netz, war »out«. Zehn Jahre später wiederholen sich die Szenen. Wer heute noch kein Corporate Blog oder wenigstens eine Facebook-Seite für sein Unternehmen oder seine Produkte zu bieten hat, muss ja hinter dem Mond leben. Der empfundene Handlungsdruck auf Marketing-Verantwortliche und PR-Manager, ihrem Unternehmen zu einer dem Stand der Technik entsprechenden Präsenz im Mitmachweb zu verhelfen, ist groß. ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.