June 2001
Intermediate to advanced
416 pages
11h 28m
English
Companies that make the transition from a failed plan to a new plan successfully do at least four things well.
Before changing the sales compensation plan, management first looks for symptoms of the sales problem. Of those symptoms, management determines which ones are attributable to the compensation plan and which ones to something else. For example, one symptom may be excessive churn. Will the sales compensation plan help the company retain customers? Not if they are leaving because of poor product quality, late shipments, or inferior after-sale service. In this case, changing the compensation ...
Read now
Unlock full access