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Chapter 3
Dynamic Balance of
Strategy and Performance
e situation gives rise to measurements. Measurements give rise to
estimates. Estimates give rise to analysis. Analysis gives rise to balanc-
ing. Balancing gives rise to triumph.
—Lao Tzu (1973)
For many years I have worked with many clients helping them to define and quantify
performance parameters and relate them to the organizational strategy. We played
a catch-up game: as soon as we define a way to measure performance, the strategy
changes again. Always challenged, always changed, always in a hurry, and always
late. But the high-level question always stays the same: “How do you stay pr