January 2012
Intermediate to advanced
584 pages
11h 56m
Chinese
Content preview from 操作介面設計模式 第二版
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模式
|
473
圖
10
-
30
iPhone
的地圖應用程式連接到聯絡人、郵件與
MMS
一脈相承的品牌設計（
Streamlined Branding
）
圖
10
-
31
Walmart
的行動版網站與完整網站
DI_2e_ch10.indd 473 2012/1/5 下午 04:04:13
474
|
第十章
這是什麼
在行動版網站或程式中，使用所屬組織機構的商標、色彩，以及其他品牌元素，但
在螢幕上看起來要小，而且載入速度要快。
何時使用
所有與公司行號或控制元件相關的行動應用程式都該使用。
為何使用
使用者需要認得出這個程式或網站是屬於你的。在能用度測試中，人們對於可靠、
熟悉的品牌有較好的反應，尤其當品牌在行動世界外已有知名度時。
行動裝置的螢幕沒有太多空間能浪費在不是內容的元素上。
行動網路可能很慢，龐大影像的下載速度就是不夠快。
原理作法
建立縮小版的商標，高度小於 50 個像素，盡可能佔用最少量的垂直空間。如果想
為不同的螢幕大小或不同平台建立不同的商標設計，請為每種情況建立一個商標。
把品牌的用色與字型套用到行動版設計中。基本的文字介面或許已能運作，但看起
來不夠專業或不夠優美。
盡量別把非常大而複雜的圖像當成風格元素。下載時間在行動裝置情境中，與在桌
上型裝置中一樣重要（通常還更重要）。如果各
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.