November 2017
Intermediate to advanced
378 pages
10h 24m
English
Content preview from Lean Mobile App Development
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Summary
In this chapter, we have seen multiple ways of monetizing your app. A large number of users is nice to have, but a large number of customers is more welcome. After all, you have a business to run, right?
We have seen the differences between selling your app and the freemium model, where you offer your app for free and where you make money from selling premium features. If you do this, your app will become more valuable to the user after a certain amount of time. Because of this, a small percentage of users will convert to paying customers. Your app probably will be more profitable with the in-app-purchases strategy.
We had a look at pricing strategies, and we saw a sample of how to implement in-app purchases in an iOS app. You need ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.