November 2017
Intermediate to advanced
378 pages
10h 24m
English
Content preview from Lean Mobile App Development
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Why do statistics matter?
Without statistics, you will have little to no feedback. You will be blind to all insights you could otherwise have obtained from your users and their behavior. Do not release your app without any implementation required for obtaining analytical data:
In general, statistics could inform us about the following:
- User acquisition performance
- User behavior and conversion
- User demographics
- User behavior by segment or cohort
- Financial insights
So, the right statistics tell us something about app usage. It gives an answer to questions such as: How well is the app doing and what exactly does "doing well" mean? Is this about ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.