November 2017
Intermediate to advanced
378 pages
10h 24m
English
Content preview from Lean Mobile App Development
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Maintaining app ratings
If you've already got a significant user base on your app, you are likely pressured to maintain a 4+ rating on the app stores. App ratings determine the likelihood that your app may be featured prominently in listings and search results, which has a natural and direct correlation to your ability to expand your user base organically.
For instance, at a company like Intuit, despite the fact that there are a number of experiments that run during tax season, the pressure to keep ratings above 4.0-download rates decreases significantly as ratings drop:
Running experiments, which are necessary to evolve your app, can have ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.