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Lean Mobile App Development
book

Lean Mobile App Development

by Mike van Drongelen, Aravind Krishnaswamy, Adam Dennis
November 2017
Intermediate to advanced
378 pages
10h 24m
English
Packt Publishing
Content preview from Lean Mobile App Development

Unfair advantage

This element appears in the sample business model canvas, but it is included with some variants. It is probably the toughest part of BMC. I asked Mitchell: What is Flyngs unfair advantage? In other words: What prevents another app builder from copying and rolling out the Flyng concept too?

Mitchell replied saying: Since the space is already crowded with a mix of both major market players (Tinder and Bumble) and an ample amount of small players, the most important thing for Flyng is our relationship and connection with our community/consumers in the space. Our unfair advantage will be our brand perception of leading to better connections and dates, as endorsed by our users and ourselves.

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Publisher Resources

ISBN: 9781786467041