November 2017
Intermediate to advanced
378 pages
10h 24m
English
Content preview from Lean Mobile App Development
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Partners
Flyng needs to have partners just like any other business. If we want the app to get noticed, we need the help of others. Social influencers (such as a Twitter user with many followers) are our partners. Apple and the App Store is one. Our future advertisers, and/or the organizations that will purchase ads or sponsor categories, are also our partners.
That brings us to the question, "Who are our ambassadors or who could be our ambassadors?"
This was Mitchell's answer: It is tough to have brand ambassadors for a social app that is dating based. One idea would be to have a code for each city, similar to Flyng.us/boston, and split the pay-out among the local influencers. Another would be to create a custom code for each.
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